Compare this with D&D Encounters which has a two-hour duration and publicity from it's business sponsor (always a smart move). That's roughly equivalent to a football (or soccer, depending on geography) match. The characters are pre-generated, everything is kept simple and encounters are designed to play to character strengths. While Wizards have used Wednesdays for D&D Encounters, there are fans of 4E who can't make it then. With at least four other days in the week, there are options for other sessions - heck, even other companies - to get a word in. Those FLGS working seven day weeks have even more options - and if you've published, then why not support your product?
The second Read An RPG Book In Public is coming soon. Is there mileage in a Play An RPG in Public beyond YouTube hijinks? While I'll be participating in the Read, I'll also consider taking it further... So to wind things up, here's a couple of questions for you to comment on - as comment is free!
- What would you need to run a demo game at a local FLGS?
- What incentive do publishers need to produce demo material to compete with D&D Encounters?